Media & Technology: Redlight Greenlight 123

Friday, July 29, 2005

Dove Does A Real Body Good

It's the latest buzz campaign for real women with real curves and all of the so-called larger women of the world are applauding Dove's public declaration that not everyone is a size 2, nor do they want to be. The campaign not only boosts these buxom beauties, but it also promotes their latest product, Dove Firming.

I delight in how the website incorporates various outlets for women, especially young ladies, to share their experiences and opinions about real beauty. Many of our girls have self-esteem issues partly due to advertising not representing the full spectrum of global glamor.

Now, if advertisers really step up their game and feature new mothers with birth belly's without having to promote a mommy product, I'll be the first to break the story!


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